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SAS Social Media Analytics takes social media marketing to the enterprise |
SAS Global Forum (Seattle), April 12, 2010 – Global corporations are seeking ways to convert social media data into better customer relationships, stronger customer service, enhanced marketing efforts and improved bottom-line results. They are struggling to derive practical insight from a flood of online conversation data and apply it to real-world decisions. Corporate marketers and agencies want more than the current one-size-fits-all offerings. They want to integrate social data across all areas of their businesses, answer key questions, and apply the answers to specific business decisions. SAS, the leader in business analytics, understands what social marketers require from online conversation data and is offering new software to make the business benefits of embracing social media a reality.
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Le recrutement de bons employés figure au sommet des préoccupations des dirigeants de PME |
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Montréal (Québec), le 8 mars 2010 – Les résultats du sondage Omniboss Léger Marketing / formationRH.ca, réalisé auprès de dirigeants de PME québécoises, indiquent que près de la moitié des répondants (48 %) considèrent le recrutement de bons employés comme
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Only 1 in 5 Canadians give themselves an “A” when it comes to their personal environmental efforts |
Montréal (QC) - March 3, 2010 – As a kick-off to Earth Hour 2010 (March 27, 8:30 – 9:30 p.m. local time), WWF-Canada released the results of a national survey that asked Canadians to grade their environmental efforts. Only 1 in 5 (18 per cent) Canadians gave themselves an “A” saying they’re doing as much as they can to reduce their impact on climate change. However, 80 per cent say they are motivated to do more to reduce their personal and household impact.
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Is Celebrating Valentine’s Day about ‘I love you’ or ‘I have to’? |
Toronto, QC - February 8, 2010 – Canadians will show their love on February 14, but their motivations for doing so vary greatly, reveals the second annual MasterCard Canada Valentine’s Day Survey.
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Trudeau Foundation Announces 10 New Mentors |
Montreal, QC - February 1, 2010 – Ten highly experienced Canadian leaders with backgrounds in government, business, the arts, Aboriginal communities and public policy have each been assigned to mentor one or two promising doctoral students previously awarded the prestigious Pierre Elliott Trudeau Foundation Scholarship. The new Trudeau Mentors will provide a uniquely experienced reality check to the research being conducted by the Trudeau Scholars, ensuring that their work is applicable and actionable to the needs and concerns expressed by society.
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